Visitors crowd closely in front of an illuminated painting in a darkened museum gallery.

All your museum’s insights at a glance

CENTRALIZE YOUR MUSEUM DATA AND DELIGHT YOUR VISITORS

With Kulturplanner, you can consolidate all sales and visitor data in one place, create automated reports for internal and external stakeholders, and optimize the visitor experience through targeted segmentation.

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  • Kulturplanner product analysis with units sold, revenue and buyers, plus revenue split by product family.

    DATA INTEGRATION

    Unify all your museum data

    Sales from tickets, guided tours, vouchers, museum shops and even donations and surveys: Kulturplanner brings all your information together in one central platform. Instead of complex systems and Excel lists, you always have a complete overview of your most important key figures – transparent, up-to-date and reliable.

  • Kulturplanner museum visits with figures per year and per visit location, plus average visits per day.

    ANALYSIS & REPORTING

    Create automated reports

    Whether visitor numbers, sales, exhibition comparisons or seasonal trends: with just a few clicks, you can gain deep insights into the development of your museum. Reports for management, sponsors or patrons are also automatically generated and sent out – saving you time and allowing you to make decisions based on reliable data.

  • Kulturplanner visit-time analysis with visits by hour of day, the strongest weekday and the peak time slot.

    SEGMENTATION & PERSONALIZATION

    Gain deeper insights into your visitors

    Which target groups visit your museum? When do they prefer to come? And which offerings appeal to them most? Kulturplanner helps you to identify visitor profiles and behavior more clearly. This enables you to plan exhibitions, offerings and staff resources more accurately – for a museum that is even more responsive to its visitors.

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    FREQUENTLY ASKED QUESTIONS

    Why should museums care about data at all?

    Data helps museums to implement their educational and outreach mission in a more targeted manner and to better understand their visitors. It enables them to design exhibitions and programmes based on actual interest, to use resources efficiently and to measure the impact of their work. In this way, museums can not only improve their offerings, but also strengthen their position vis-à-vis sponsors, patrons, and the public.

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    FREQUENTLY ASKED QUESTIONS

    How can Kulturplanner help us make meaningful use of data?

    Kulturplanner collects your data centrally, evaluates it and prepares it in such a way that you can make informed decisions – without the need for complex IT infrastructure. You gain insights into visitor flows, can plan exhibitions efficiently, optimize marketing measures and target funding effectively. The cloud-based solution also ensures security, regular updates and flexible scalability. This allows you to concentrate on what really matters: successfully designing your exhibitions and programmes and making the impact of your work visible.

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    FREQUENTLY ASKED QUESTIONS

    How does Kulturplanner handle data protection and data usage?

    Data protection is a top priority for museums, and for us as a SaaS provider. Kulturplanner meets all requirements of the GDPR and relevant regulations. Your data is processed in an ISO 27001-certified data center in Europe. Strict authorization concepts ensure that even our employees only have access to the most necessary data. This allows you to reap the benefits of digital tools without compromising the privacy of your visitors or employees, while reliably meeting compliance requirements.

Kulturplanner dashboard showing capacity, ticket sales and audience development at a glance.

Just see for yourself.

In Vienna we say »Beim Reden kommen die Leut' zam.«, which basically means talking connects people.

Let’s talk about your goals, requirements, and wishes and find out how we can best support you.